IQOS market report: growth continues in new territories

TobaccoIntelligence takes an overview of recent market developments for PMI’s IQOS heated tobacco system, revealing which countries have the biggest growth, who is likely to use the device and what the future might hold ...
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Table of contents

1 Introduction
2 History
3 Retail landscape
4 IQOS users
5 IQOS and revenues
6 Future prospects

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