Description
The US modern oral market is mainly led by Altria, British American Tobacco (BAT) and Swedish Match, and the vast majority of the market consists of snus products. The products covered in this report include snus, tobacco-free nicotine pouches and all-free products, and the report also offers analysis relating to the top manufacturers, online retailers and brands, as well as flavour and nicotine content. As well as offering a detailed overview of demographics in the US, the industry as a whole along with advertising and promotion are also examined.