iQOS is given a warm welcome to South Africa by potential rivals

The launch of PMI’s heated tobacco device iQOS in South Africa has had a positive reaction even from potential competitors, who hope it will increase general awareness of alternatives to combustible cigarettes.
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TobaccoIntelligence

This article was written by one of TobaccoIntelligence’s international correspondents. We currently employ more than 40 reporters around the world to cover individual nicotine markets.

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