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News analysis

New studies examine HnB’s nicotine delivery and consumer reactions

Written by || 21st June 2017 || News analysis | Heated tobacco | GeographiesAsia Japan North America United States

New research shines a little light on how Japanese consumers are reacting to iQOS, and how HnB products compare with both combustibles and e-cigarettes on the crucial question of nicotine delivery.
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Marc Beishon

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