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Snus ‘better than WHO policy’ at cutting smoking deaths, says study author

A new study suggests legalising and promoting snus is a more effective cessation strategy than World Health Organization (WHO) tobacco control measures. And its author has called for the WHO “to move from rejecting tobacco harm reduction to promoting it”.

The study by Lars Ramström, principal investigator at the independent Swedish Institute for Tobacco Studies, found that countries which have embraced snus have performed better in lowering smoking-related death and disease than countries which have been the leaders in implementing the WHO’s tobacco control strategy.

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Freddie Dawson

Managing editor, news
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

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