The US FDA’s granting of modified risk status to PMI’s IQOS system suggests possible future competition in the tobacco alternatives market, experts have told TobaccoIntelligence
The US Food and Drug Administration (FDA) has granted Philip Morris International (PMI) modified risk tobacco product (MRTP) status for Iqos and its associated HeatSticks
Lawmakers in the US state of North Carolina are considering amending the rules on tax breaks for approved tobacco alternatives
Republican lawmakers in the US state of Georgia are proposing that modified risk tobacco products could be taxed at a half portion of the rate traditional tobacco is charged
PMI has responded forcefully after a Swiss research team claimed its iQOS heat-not-burn system released “the same harmful constituents of conventional cigarette smoke”
Altria is set to take a digital approach to launching its iQOS heat-not-burn product in the U.S. but there will be significant costs along the way.
Japan Tobacco and Philip Morris International are attempting to widen their distribution of heat-not-burn (HnB) products throughout Pacific Asia, but there have been problems along the way.