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News analysis

PMI urges FDA to prioritise review of Iqos Iluma modified risk tobacco products

Written by || 23rd October 2023 || News analysis | Financial results | Heated tobacco | Major brands | Regulation and legislation | GeographiesUnited States

Philip Morris International (PMI) has submitted premarket tobacco product applications (PMTAs) and modified risk tobacco product applications (MRTPAs) to the US Food and Drug Administration (FDA) for its Iqos Iluma heated tobacco products (HTPs).

As previously announced during the presentation of its financial results last week, the company was expected to file the applications by the end of October.

They are strong applications backed by international evidence of how Iqos Iluma products can lead more adults to stop smoking, said Stacey Kennedy, president of Americas Region and CEO of PMI US. She urged the FDA to prioritise them for review.

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Antonia Di Lorenzo

Assistant news editor/senior reporter
Antonia is a member of the editorial team and holds a masters degree in Law from the University of Naples Federico II, Italy. She moved in 2013 to London, where she completed a postgraduate course at the London School of Journalism. In the UK, she worked as a news reporter for a financial newswire and a magazine before moving to Barcelona in 2019.

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