Italy: The Ministry of Health has enacted a
decree that requires the size of a specific health warning on the packages of Terea Smartcore sticks – consumable sticks that are designed to be used with Philip Morris’s Iqos Illuma kit – to be increased due to the presence of a metal foil in the consumables. The manufacturer already includes a warning that covers 6% of the rear side of the packaging, but the Ministry of Health wants this increased to 19%. The warning reads: “ATTENZIONE. Non ingerire o smontare. Questo prodotto contiene parti metalliche taglienti che possono causare gravi lesioni se ingerite. Tenere fuori dalla portata dei bambini.” This translates to: “WARNING. Do not ingest or disassemble. This product contains sharp metal parts that can cause severe injuries if ingested. Keep out of reach of children.” The Ministry of Health has given a 60-day deadline to comply with the new requirements, and will likely extend these restrictions to other products presenting a similar design.