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News analysis

‘Impressive growth’ of heated tobacco not enough to stave off drop in PMI revenues

Written by || 4th February 2021 || News analysis | Iqos | GeographiesEurope North America

Demand for Philip Morris International (PMI)’s heated tobacco products rose in 2020, but that was not enough to save the tobacco giant from posting an overall 3.7% drop in net revenues over the year
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TobaccoIntelligence

This article was written by one of TobaccoIntelligence’s international correspondents. We currently employ more than 40 reporters around the world to cover individual nicotine markets.

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