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Market reports in Japan

Japan: nicotine pouch market overview, 2024

Written by Julian Bobadilla | 15th November 2024

This market snapshot offers an overview of the nicotine pouch market in Japan, covering retail channels, marketing, pricing and product...

Social media report: heated tobacco in Japan

Written by Hèctor Rodríguez Tubau | 19th November 2020

This full-length report provides an in-depth analysis of how the top heated tobacco brands in Japan use social media platforms ...

Market report: heated tobacco in Japan

Written by Veronika Sianko | 6th May 2020

This report offers an overview of the current heated tobacco market in Japan, covering the top brands and devices, as well as prices and distribution ...

Heated tobacco compatible products: Japan and South Korea

Written by TobaccoIntelligence | 28th April 2020

Due to the success of heated tobacco products in Japan and South Korea, there are many compatible products available. TobaccoIntelligence had a look into the available compatible hardware devices and consumables ...

The world's five biggest heated tobacco markets at a glance

Written by TobaccoIntelligence | 27th March 2020

This graphic-led report from TobaccoIntelligence provides an easy-to-grasp overview of the heated tobacco markets in Japan, South Korea, Russia, Italy and Germany – and an assessments of prospects for the US market ...

Market report: a close look at heated tobacco

Written by Stavroula Anastasopoulou | 18th March 2020

The heated tobacco category is growing internationally, and this report will provide an overview of the heated tobacco market, how the category has developed around the world and how it could affect the US market...

Heated tobacco usage in Japan: a consumer survey

Written by Veronika Sianko | 13th June 2018

Heated tobacco, or HnB, has been booming in Japan since the launch of IQOS in 2014. Here we examine the results of an in-depth survey conducted by TobaccoIntelligence into the habits and opinions of HnB...

Japan market fragmented with sales concentrated online

Written by Veronika Sianko | 15th June 2017

Contents1 Executive summary2 About Japan3 Market size4 Vaper population5 Tobacco market6 Distribution channels7 Top online retailers8 Form factors9 Top brands10 E-liquids11 Pricing12 Heat-not-burn market13 Associations Executive summary Electronic cigarettes have started to gain popularity after...

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