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News analysis

Haypp Group plans to appeal ‘unjust’ revocation of Swedish subsidiary licence

Written by || 14th October 2024 || News analysis | Modern oral | Regulation and legislation | Snus | GeographiesEurope Sweden

Online retailer Haypp Group will appeal what it says is an unjust local authority decision that will leave thousands of its customers unable to easily access reduced-risk products.

The company’s subsidiary Snusbolaget Norden has recently had its licence revoked that allowed it to sell products within the territory regulated by Stockholm’s Social Welfare Department. Officials contend that Snusbolaget Norden does not verify age upon delivery of nicotine-containing goods.

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Freddie Dawson

Senior news editor
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the TobaccoIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

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