Although the usage rate is relatively low (0.4%), the German modern oral population is the third by size within the EU despite serious regulatory challenges.

Currently, nicotine pouches cannot be placed in the market, as the Federal Office of Consumer Protection and Food Safety (BVL) stated that they are not regulated under the national tobacco law because they contain nicotine, an unauthorised novel food ingredient. This market snapshot offers a brief overview of the modern oral market in Germany.


Need help?

Contact a sales representative right now and don’t wait

Email us

Restricted content. Do you want to read more?

Request report

Interested in buying?
Request more information


Visit store

Check out our reports
available for purchase

Shop reports

Request a free sample of this report:

“ Market snapshot: Germany – modern oral market overview ”

    This file is not available, please fill the form to request your sample page:

    Buy report request information:

    “ Market snapshot: Germany – modern oral market overview ”