Turkey: oral tobacco and nicotine pouch regulation, April 2024

It is unlikely that the current regulations in force for oral tobacco will be relaxed in the future, which is partly due to the strong negative stance of the current government towards novel nicotine products in general.

The regulation defines oral tobacco as products intended for oral consumption, other than those products intended for smoking or chewing, made entirely or partially of tobacco, in the form of powder and/or any combination thereof, usually packaged in the form of a disposable bag or porous bag. On the other hands, leading pouch brands are absent from the physical marketplace in Turkey and retailers seem to be unfamiliar with the category

This report provides detailed analysis of the current regulatory framework in place in Turkey for oral tobacco products and nicotine pouches, covering all policy areas from notification and advertising to taxation and sanctions.

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Mohamed Yousef

Legal analyst
Mohamed brings more than four years of experience in the field of policy analysis. He has previously worked at Dow Jones & company as a research analyst. He is based in Barcelona, Spain; and holds a Master’s degree in Political Science from the Universitat Autonoma de Barcelona, and a Bachelor’s degree in Political Science from Alexandria University.

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