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News analysis

With new law Italy is set to prohibit the direct online sale of nicotine pouches

Written by || 14th August 2023 || News analysis | Marketing and retailing | Modern oral | Regulation and legislation | Europe Italy

Italy has stepped back at the last minute from imposing a formal permanent ban on the online sale of nicotine pouches.

Nicotine pouches were to be a matter of regulation within the recent Tax Delegation Law approved by the Italian Parliament last week.

The text that received approval from Italy’s Chamber of Deputies intended to prohibit not only the direct online sale of e-liquids containing nicotine but also nicotine pouches, defined as products that consist of nicotine and are formulated to enable the absorption of this substance by the body, without involving combustion or inhalation.

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