Heated tobacco consumables are considered a novel smokeless tobacco product. However, the device used to heat the consumable element is regulated as a consumer product. In 2022, the Ministry of Health opened a public consultation on the National Strategy to Fight Cancer 2021-2030 to ensure full implementation of the WHO FCTC. The strategy proposed vague additional regulations of ingredients, packaging, sales, advertising and sponsorship.

This report provides a comprehensive overview of the current regulatory framework in place in Portugal for heated tobacco products, covering all policy areas.

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Table of contents

  1. Executive summary
  2. Outlook
  3. Portugal: the basics
  4. National regulatory framework
  5. Age restrictions
  6. Product restrictions
  7. Labelling and packaging
  8. Obligation to notify
  9. Retail channel restrictions
  10. Public usage
  11. Advertising and marketing
  12. Taxation
  13. Sanctions
  14. Relevant laws
  15. Relevant bodies

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“ Portugal: heated tobacco regulation, March 2023 ”

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