22nd Century will focus on streamlining operating costs and making the marketing and sales push for its VLN very-low-nicotine cigarette products more cost efficient to address issues that have forced it to revise full-year profit guidance.
The company held a cagey second-quarter results release and conference call, after a rocky quarter that included an investor lawsuit and the resignation of its CEO.
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.
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