Consumer survey report: health benefits top reason for HnB use in Greece

Due to the success of heated tobacco products in the country, TobaccoIntelligence conducted a consumer survey in July 2020 in order to study the heated tobacco users’ preferences, brand’s prevalence, and the channels where these products are popular. The survey got 192 responses, with almost 90% of the respondents being regular heated tobacco users. Greece is the fourth largest market in the world for heated tobacco products.