Germany is one of the leading heat-not-burn (HnB) markets in the world, and is the country with the fifth largest market size globally according to TobaccoIntelligence’s database. This report presents the most important findings from a survey we...
This report offers a detailed overview of the heated tobacco market in the Czech Republic, covering everything from market size and brands, to compatible products and pricing ...
This report examines the activity around two heated tobacco brands – Iqos and Glo – on the most important social networks in Italy, as well as opinions expressed online by Italian users about the brands ...
This report presents the findings of TobaccoIntelligence's 2021 consumer survey undertaken to study the consumption and behavioural patterns of heated tobacco users in Italy ...
The use of traditional tobacco products has been in decline across the EU in recent decades. We conducted a recent study to gauge the economic impact of novel nicotine products in Europe ...
This report focuses on compatible devices in South Korea, which are hardware that can be used with consumables designed for other devices produced by large tobacco companies ...
This short report provides an overview of the main heated tobacco products and brands, covering the major Big Tobacco brands and their products as well as compatible hardware and consumable products ...
This report provides an overview of the Latvian heated tobacco market, covering market size, pricing and availability and results from our offline survey ...
This report provides an overview of the South Korean heated tobacco market in terms of usage, market size, brands and prices ...
The Portuguese market is already one of the most developed heat-not-burn markets worldwide. This reports offers an overview ...
This full-length report provides an in-depth analysis of how the top heated tobacco brands in Japan use social media platforms ...
High smoking rates and a strict regulated e-cigarette sector may be principal driving forces behind heated tobacco’s success in Poland. This report offers an overview of the country's heated tobacco market ...
Almost a third of Czechs smoke, and with continuous declining smoking rates the national heated tobacco market has huge potential ...
With more than a third of its population being smokers, Serba is one of the most attractive European markets for heated tobacco ...
Romania is among the European countries with the highest penetration of heated tobacco, making it a very important sales and distribution point for the two active brands in the market: IQOS and Glo ...
TobaccoIntelligence conducted a consumer survey in July 2020 in Greece in order to study heated tobacco users’ preferences, brand prevalence, and the channels where these products are popular ...
This report explores Slovakia's heated tobacco market, which is one of the leading heated tobacco markets in Europe, and sixth in the world in terms of heated tobacco’s market share ...
Italy is one of the countries where heated tobacco brands have the most social media accounts. This report analyses the accounts of IQOS and Glo, looking in particular at Facebook, Instagram and Twitter ...
This report offers an overview of the current heated tobacco market in Japan, covering the top brands and devices, as well as prices and distribution ...
Due to the success of heated tobacco products in Japan and South Korea, there are many compatible products available. TobaccoIntelligence had a look into the available compatible hardware devices and consumables ...
TobaccoIntelligence conducted a brief survey on heated tobacco users in Italy in order to gain an overall impression of the market ...
This graphic-led report from TobaccoIntelligence provides an easy-to-grasp overview of the heated tobacco markets in Japan, South Korea, Russia, Italy and Germany – and an assessments of prospects for the US market ...
TobaccoIntelligence conducted a focus group with Lithuanian IQOS users to understand how they learnt about this smoking alternative, what motivates them to continue using IQOS, what they like and dislike about the experience, and what they think about...
The heated tobacco category is growing internationally, and this report will provide an overview of the heated tobacco market, how the category has developed around the world and how it could affect the US market ...
Heated tobacco is currently not regulated in Russia. However, heated tobacco sticks and hardware are subject to excise duty. This report provides a comprehensive overview of the current heated tobacco market in Russia ...
TobaccoIntelligence conducted several consumer surveys during 2019-2020 in order to identify the prevalence of IQOS among vapers in the US, UK and Canada. Here we highlight the key insights and trends that were deduced from this...
An overview of TobaccoIntelligence methodology for market analysis, covering our market sizing approach, heated tobacco market sizing and projections, and heated tobacco surveys ...
In our in-depth look at the heated tobacco market in Switzerland, we look at the brands available, pricing, regulation and taxation and what the future may...
TobaccoIntelligence takes an overview of recent market developments for PMI’s IQOS heated tobacco system, revealing which countries have the biggest growth, who is likely to use the device and what the future might hold ...
This report seeks to understand current and potential IQOS users’ profiles and preferences by comparing survey results from Canada and the...
This report provides an overview of the South Korean heated tobacco market in terms of consumption, market size, brands and...
Despite negative publicity on a national TV show and static numbers of vapers, the market for e-cigarettes continues to grow in China as consumer preferences change ...
Around 70% of French tobacconists offer vaping products; TobaccoIntelligence believes the channel generates around 15-20% of all vape sales in France. The market is growing; we found out how and...
In the growing Italian heated tobacco market two big brands are vying for shelf-space: IQOS and Glo ...
In our latest look at the Japanese market, we find that there are now more heated tobacco than e-cigarette users. There has been a steady decline of the vape market through 2017-2019, and a larger share of sales...
Our in-depth report finds a Russian e-cigarette market in a state of stagnation, with little change in the number of vapers and a fall in the number of vape stores, while PMI and BAT find a market for...
In a focus group with eight Greek IQOS users, TobaccoIntellignece found that health was the main motivation to start using IQOS, while friends were the main influence. All participants said they would recommend IQOS ahead of vaping ...
In a shift from the more traditional e-cigs, which heat e-liquid to produce a vapour which is then inhaled, heated tobacco devices apply controlled heat to tobacco. TobaccoIntelligence looks at the latest innovation in closer...
In our latest look at the Russian market, we aim to track the change within the offline and online mainstream retail and physical and online vape stores...
What are heated-tobacco products and why has there been a resurgence of interest in them? How do they work? Are they like e-cigs and how are they different from smoking? These questions – and more – are answered...
The South Korean e-cigarette market is tied in with the heat-not-burn category and future market development will partly depend on how consumers react to the latest moves in HnB regulation ...
Heated tobacco, or HnB, has been booming in Japan since the launch of IQOS in 2014. Here we examine the results of an in-depth survey conducted by TobaccoIntelligence into the habits and opinions of HnB...
In this in-depth market report, we examine closely the results of a survey conducted by TobaccoIntelligence into the habits and opinions of heated tobacco (HnB) users in a growing and competitive South Korean...
After early growth, the vaping population of Romania has levelled out at around 200,000, just over 4% of the smoking population – but the country is a prime testing ground for heated tobacco, with IQOS, Glo and iFuse...
In this special report, ECigIntelligence looks at how heated tobacco (heat-not-burn) and hybrid products are gaining ground in the world’s tobacco and vapour...
Heated tobacco is grabbing headlines, but what else will it seize? We examine a number of market and regulatory scenarios with greatly differing outcomes for both heat-not-burn products and...
Japan has been at the forefront of the growing heated tobacco market, and in this report ECigIntelligence looks at the marketing conditions and compares the leading...
Two heated tobacco brands have been launched in Russia by Big Tobacco: IQOS from PMI and BAT’s Glo. And all the signs are that the products are gradually gaining in interest and popularity in one of the world’s...
Our latest report on the state of the e-cigarette market in Italy finds that strict regulation has caused a fall in the size of the market – but not as steep as the fall in vaper numbers, as...
In our latest look at Canada we focus on Quebec, where the e-cig industry is subject to strict regulations. There is no country-wide regulation as yet, but this looks set to change with Bill...