Heated tobacco: In-depth market data analysis

South Korea: e-cigarettes play second fiddle to heated tobacco

Written by Veronika Sianko | 19th July 2018

The South Korean e-cigarette market is tied in with the heat-not-burn category and future market development will partly depend on how consumers react to the latest moves in HnB regulation ...

Heated tobacco usage in Japan: a consumer survey

Written by Veronika Sianko | 13th June 2018

Heated tobacco, or HnB, has been booming in Japan since the launch of IQOS in 2014. Here we examine the results of an in-depth survey conducted by TobaccoIntelligence into the habits and opinions of HnB...

Heated tobacco usage in South Korea: a consumer survey

Written by Veronika Sianko | 6th June 2018

In this in-depth market report, we examine closely the results of a survey conducted by TobaccoIntelligence into the habits and opinions of heated tobacco (HnB) users in a growing and competitive South Korean...

Romania: big on smoking, fertile ground for HnB, less so for e-cigs

Written by TobaccoIntelligence | 29th May 2018

After early growth, the vaping population of Romania has levelled out at around 200,000, just over 4% of the smoking population – but the country is a prime testing ground for heated tobacco, with IQOS,...

Heated tobacco versus e-cigarettes: what does the future hold?

Written by Barnaby Page | 17th April 2018

Heated tobacco is grabbing headlines, but what else will it seize? We examine a number of market and regulatory scenarios with greatly differing outcomes for both heat-not-burn products and...

Heated tobacco gaining ground: special market report

Written by Stavroula Anastasopoulou | 17th April 2018

In this special report, ECigIntelligence looks at how heated tobacco (heat-not-burn) and hybrid products are gaining ground in the world’s tobacco and vapour...

Heated tobacco continues to expand: Japan market report

Written by Veronika Sianko | 10th April 2018

Japan has been at the forefront of the growing heated tobacco market, and in this report ECigIntelligence looks at the marketing conditions and compares the leading...

IQOS versus Glo: the heated tobacco market in Russia

Written by Veronika Sianko | 5th April 2018

Two heated tobacco brands have been launched in Russia by Big Tobacco: IQOS from PMI and BAT’s Glo. And all the signs are that the products are gradually gaining in interest and popularity in one...

Shrunk by regulation, but going steady: Italy market report

Written by TobaccoIntelligence | 15th March 2018

Our latest report on the state of the e-cigarette market in Italy finds that strict regulation has caused a fall in the size of the market – but not as steep as the fall in...

Online sales thrive despite ban: Quebec market report

Written by Migle Malinovskyte | 20th February 2018

In our latest look at Canada we focus on Quebec, where the e-cig industry is subject to strict regulations. There is no country-wide regulation as yet, but this looks set to change with Bill...

HnB in France: distribution channels for IQOS

Written by Migle Malinovskyte | 31st January 2018

Our report examines the French distribution channels for PMI’s IQOS, currently the only heated tobacco system available in France, along with its associated Heets...

Stability follows peak in unregulated growth: Ukraine market report

Written by Veronika Sianko | 9th January 2018

Market growth for e-cigarette products peaked in Ukraine last year; our latest report details the state of an unregulated market in a phase of stability or light...

Swiss market dominated by open advanced systems

Written by Migle Malinovskyte | 5th December 2017

The Swiss market is dominated by open advanced systems mostly purchased offline. Due to the country's nicotine ban Switzerland seems an ideal market for shake and vape e-liquids. Foreign shake and vape e-liquids, mostly...

How PMI creates brand awareness for IQOS in Italy

Written by TobaccoIntelligence | 22nd November 2017

PMI launched its IQOS heated tobacco product in Italy in 2014. So what sales and marketing strategies has the company used to introduce the brand to Italian...

Japan takes the lead – but is heated tobacco equally hot everywhere?

Written by Stavroula Anastasopoulou | 10th November 2017

Web traffic has a strong correlation to sales and sales growth of the consummables inside heated tobacco products. The analysis of web traffic data therefore gives us a good indication of the direction of movement...

Israel: a small market with small hopes as smoking makes a comeback

Written by NicolÃ¡s Leonardo Dejtiar | 5th October 2017

Our survey of the vaping market in Israel finds little optimism among the cluster of small businesses operating in a country where smoking is on the rise...

Russia braced for change as excise tax on nicotine e-liquids bites

Written by Veronika Sianko | 2nd October 2017

The effects of taxation on Russia’s e-cig market are likely to include price rises, decreased production of e-liquids with nicotine by larger manufacturers, and growth of the black...

Spain: after boom-and-bust, now comes the recovery

Written by NicolÃ¡s Leonardo Dejtiar | 4th July 2017

Beset by mass closures of vape stores and sceptical public opinion, the Spanish e-cigarette market finally appears to be growing...

Japan market fragmented with sales concentrated online

Written by Veronika Sianko | 15th June 2017

Contents1 Executive summary2 About Japan3 Market size4 Vaper population5 Tobacco market6 Distribution channels7 Top online retailers8 Form factors9 Top brands10 E-liquids11 Pricing12 Heat-not-burn market13 Associations Executive summary Electronic cigarettes have started to gain popularity after...

France: e-cigarette distribution through the tobacconist channel

Written by Migle Malinovskyte | 9th June 2017

ECigIntelligence estimates that between 10% and 15% of the French e-cigarette market is taken by tobacconist stores – and after a troubled start, their market share is growing, with more than half of all tobacconists...

Australia and New Zealand: personal imports lead the field

Written by TobaccoIntelligence | 23rd January 2017

The sale of e-cigarettes containing nicotine is banned in both Australia and New Zealand. Though there is a grassroots move to change this, both markets are currently led by online imports for personal...

Heat-not-burn products show rise in sales as more launches planned

Written by TobaccoIntelligence | 15th November 2016

This report is a brief overview of some of the key heated tobacco and hybrid products that are already on the market or are soon to be launched, including data on sales volumes and details...

In depth: how tobacco alternatives fit into Big Tobacco’s business

Written by Barnaby Page | 9th July 2014

This special report takes a company-by-company look at the main Big Tobacco players and their activity in e-cigarettes and other tobacco alternatives ...

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