IQOS popularity in Lithuania: the focus group

Table of contents

1 Executive summary
2 Introduction
3 Smoking and vaping habits and nicotine replacement therapy
4 Purchase channels
5 Initiation of IQOS
6 Likes, dislikes and improvements of IQOS
7 Recommendations to other people
8 Current and future use of IQOS
9 Image and IQOS association
10 Conclusions