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News analysis

BAT reports 273% revenue increase in a year for its modern oral portfolio

Written by || 28th February 2020 || News analysis | Heated tobacco | Major brands | Modern oral | Snus | Asia Denmark Europe Japan North America Norway Russia Sweden Switzerland Ukraine United Kingdom United States World

British American Tobacco (BAT)'s "modern oral" portfolio has been one of the main drivers helping the company achieve good results in 2019 for its next-generation products category, which overall increased globally by 36.9% ...

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